Seniors in the digital world
Do you have great ideas and would you like to create an interactive way to motivate elderly people to use digital devices, improve their e-literacy and inform them about threats within the online world?
- Prize money for the winner: 3000 €
- 9th - 10th December 2022
- Campus City, Bratislava
Aftermovie
Why digital seniors?
In today’s digital society, elderly people represent a vulnerable group due to the lack of skills and information.
The share of people in the 65 – 74 age group with at least basic digital skills is only 11% in Slovakia, the EU average in the same age group is 24%.
- They have very limited access to development of the digital skills
- They do not have a digital device or an Internet connection
- They are often unwitting consumers and spreaders of hoaxes and misinformation
- Misinformation in the field of health can endanger the lives of seniors
"How to maintain the motivation of trained seniors to continuously use a digital device?"
The Ministry of Investments, Regional Development and Informatization of the Slovak Republic, with the project Improving digital skills of seniors and distribution of Senior tablets, educates elderly people in face-to-face training in the digital skills and provides successful graduates with digital devices.
Aim of the hackathon
How to motivate seniors to use digital devices
and help them navigate the digital world.
Winners
First place
Valec
Based on behavioral sciences and elements of gamification, they created an app that motivates seniors to open it daily and even compare themselves with other users. The goal of the solution is to present approximately 100 topics from various categories, divided by difficulty, through an educational app. It offers seniors interactive tasks and, through a game, encourages knowledge repetition while also maintaining engagement through competition with other users, keeping seniors in a learning and progressing environment.
Martin Nemeček
“Hackathons are proof that even ordinary people can come up with great solutions to current problems. We believe our solution will bring seniors to the forefront of digitalization.”
Second place
T Old Stars
The solution called začnime.to is an application with two interfaces: one visible to the senior and another accessible to their family, equipped with admin functions. This allows the administrator to update the content for their senior relative based on their specific needs.
Lucia Maková
“Seniors in Slovakia often use button phones and are afraid to transition into the digital world with touchscreens. That’s why we are very pleased that our solution, začnime.to, caught the jury’s attention. We will be able to bring the online world even to the less tech-savvy seniors who want to start but are afraid to take the first step.”
Third place
Fireflies
Digitálny lišiak is a solution designed to increase the motivation of the older generation to use modern technologies, or “teaching seniors in a playful way” how to navigate the digital world. The core of the solution is a digital guide where seniors can practice their skills in a safe environment after completing the training.
Lukáš Oškera
“The hackathon had a relaxed atmosphere and turned out excellent. The topic brought a great mix of specificity and openness, giving teams plenty of room for creativity. This was ultimately reflected in the final outputs. The mentors were very helpful, and the icing on the cake was the participation of seniors, including Mrs. Jarka Staneková from the AkSen civic association, who came to consult on the solutions and provided feedback on the created prototypes based on their direct user experience. We look forward to seeing what topics hacknime.to will bring in the future.”
List of Mentors and Experts
Andrea Ubreži
Product manager; Ministry of Investments, Regional Development and Informatization of the Slovak Republic
Ada currently works at MIRRI as a product manager in the Citizen's Digital Ecosystem department, where she develops central information systems and improves digital services for citizens. In the past, she worked mainly in the B2B sector for companies such as United Business Media and Informa Markets in the field of product ownership, marketing and organization of …
Milan Varga
Lead of Innovlab - Startup Centrum by Deutsche Telekom
Milan works as a manager of the Innovlab Startup Center of Deutsche Telekom IT Solutions and is a graduate of the Faculty of Electronics and Informatics (TUKE). As he says himself, he is happy that during the hackathon he will be able to share his more than 12 years of management experience in the IT industry, mainly with research and development projects and software …
Radovan Vargic
Department of Commercial Innovations Orange
He is one of the main leaders in the ORANGE team when it comes to commercial innovations. His expertise spans a wide spectrum, from people management to technology.
Andrea Cox
Director digiQ
Andrea graduated from the Faculty of Arts at the Comenius University Bratislava, worked in the state administration creating systems before Slovakia's entry into the EU, or various types of communication strategies for state institutions. Since 2002, she has been working as a lecturer on the topic of supporting the participation of civil society and getting involved in …
Roman Fusek
Director of the Financial Consumer Protection Department NBS Bank
Graduated from the Faculty of Law of the Comenius University in Bratislava. Since 2003, at the Office of the Financial Market, he was participating in the introduction of the second pension pillar of pension insurance in Slovakia. In 2004, he became the director of the Pension Savings Department. He was in charge of supervising the second and third pension pillars and the …
Jarmila Staneková
Executive director AkSen – aktívny senior o.z.
During her 11-year tenure as executive director of the civic association AkSen, Jarmila led seniors to develop their computer skills, but also to develop creative, sports, educational and cognitive interests. She helped initiate the University of the Third Age for Seniors in Piešťany, led computer skills training for seniors, led the Seniors Education project in the city …
Consultations with Google
The winners also receive a non-financial reward in the form of a consultation with a Google certified trainer according to their choice of topic.
1st place
Consultation lasting 5 hours
2nd place
Consultation lasting 3 hours
3rd place
Consultation lasting 1.5 hours
Gallery
Do you want to be part of the next step towards Slovakia’s digitalization?
Prize money
- First place 3000 €
- Second place 2000 €
- Third place 1000 €
Simply fill out the registration form, and we will contact you in due time with all the details. You will receive information about the competition, updates, and specifics of the challenge.
Andrea Ubreži
Product manager; Ministry of Investments, Regional Development and Informatization of the Slovak Republic
Ada currently works at MIRRI as a product manager in the Citizen's Digital Ecosystem department, where she develops central information systems and improves digital services for citizens. In the past, she worked mainly in the B2B sector for companies such as United Business Media and Informa Markets in the field of product ownership, marketing and organization of international fairs in Europe, China and India.
Milan Varga
Lead of Innovlab - Startup Centrum by Deutsche Telekom
Milan works as a manager of the Innovlab Startup Center of Deutsche Telekom IT Solutions and is a graduate of the Faculty of Electronics and Informatics (TUKE). As he says himself, he is happy that during the hackathon he will be able to share his more than 12 years of management experience in the IT industry, mainly with research and development projects and software engineering services for clients from Great Britain and the USA with startups and young entrepreneurs. At Innovlab, they focus on the latest technologies and trends in Telco and Health. What enables them to create promising and meaningful innovations together with their partners. They connect startups with their B2B partners to co-create innovative solutions and business opportunities for all parties involved.
Miroslav Babinský
Project manager ICV STU
Since 1994, Miroslav has been dedicated to organizing and managing further education at STU and since 2004 within the Institute of Lifelong Education of STU. He worked as a promoter of the Grundvig project and as an EU expert in the fields of e-learning, lifelong learning and career counseling. He was the president of the AIVD. Currently, he is also a lecturer at the University of the Third Age of STU and leads three programs there focused on the use of computers and applications.
Andrea Cox
Director digiQ
Andrea graduated from the Faculty of Arts at the Comenius University Bratislava, worked in the state administration creating systems before Slovakia's entry into the EU, or various types of communication strategies for state institutions. Since 2002, she has been working as a lecturer on the topic of supporting the participation of civil society and getting involved in the creation of public policy, she has lectured in the countries of the Western Balkans and the Eastern Partnership (Belarus, Moldova and Georgia). Since 2017, she has been leading the civil association Digital Intelligence. digiQ has in its vision active and digitally intelligent citizens, focuses on digital citizenship and the protection of human rights online, uses a participatory approach and prefers an approach that offers solutions and minimizes panic and the spread of fear when looking for solutions to social problems.
Roman Fusek
Director of the Financial Consumer Protection Department NBS Bank
Graduated from the Faculty of Law of the Comenius University in Bratislava. Since 2003, at the Office of the Financial Market, he was participating in the introduction of the second pension pillar of pension insurance in Slovakia. In 2004, he became the director of the Pension Savings Department. He was in charge of supervising the second and third pension pillars and the transformation of supplementary pension insurance companies into supplementary pension companies. At NBS Bank, he was responsible for capital market methodology, pension savings and preparing the regulation of financial intermediation. Since September 2014, he has been managing the financial consumer protection department at the NBS. Since 2020, he has also been responsible for the 5pęňazí financial education support project.
Jarmila Staneková
Executive director AkSen – aktívny senior o.z.
During her 11-year tenure as executive director of the civic association AkSen, Jarmila led seniors to develop their computer skills, but also to develop creative, sports, educational and cognitive interests. She helped initiate the University of the Third Age for Seniors in Piešťany, led computer skills training for seniors, led the Seniors Education project in the city of Piešťany in cooperation with MU Piešťany, where she provided IT skills training for seniors with external lecturers. Thanks to her work, AkSen today has more than 2,300 members throughout Slovakia. Before leaving to work in the third sector, she worked as the director of the customer support section at Elanor, where she managed projects to implement the outsourcing of human resource management in large companies. She has worked for dozens of companies in Slovakia and abroad and trained hundreds of users of computers and application programs. Her personal hobbies are music, piano, Tibetan bowls and dogs. She is engaged in music therapy and for 6 years intensively practiced canistherapy. She likes to create new projects and fulfill seniors' childhood wishes.